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09-07-08, 10:29 PM

redsadie ..it's brilliant & a lovely batch of treatments to offer in the package..imo speaking from a client point of view i would pay for one of the packages. well done
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09-07-08, 10:49 PM

Quote:
Originally Posted by JANEY K View Post
redsadie ..it's brilliant & a lovely batch of treatments to offer in the package..imo speaking from a client point of view i would pay for one of the packages. well done
Thanks Janey K, it's lovely to hear that something I thought about is actually something someone would consider buying

I think, as I said, I will include a 'luxury' or 'pamper' package and an 'best' or 'everyday' package so that it is tiered if you like.

Thanks again
xx
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09-07-08, 10:52 PM

Redsadie, I love it!! Though I think it might be a little confusing for your clients (Eg, remembering what they get with which package), or for you (Remembering which client has gone for which package, and therefore which treatments they get!!! But in theory love it.

I want to tell you all a little story about this sort of payment scheme though, and I don't want it to put you off because I think it really can work, but please don't do what my old boss did.....!

At the first salon I worked at, my boss introduced a membership scheme. Nice idea to start with, as it was a brand new salon, and she wanted to be able to guarantee a certain amount of income per month, so signed people up for 12 month memberships to the salon at £40 a month. This entitled them to....wait for it......up to 60 minutes of massage or reflexology or indian head or waxing A DAY...!!!!! Bearing in mind an aromatherapy full body massage at the time was £35, that's too good a deal to miss out on! So, we had a lot of members, and a lot of regular income per month...goal acheived!

BUT....guess who ended up doing all the membership clients? ME!!! And guess who got sick to death of seeing the same clients every single day...ME!!! Basically she landed herself (and me) with the most repetitive boring days, and all the time we were treating the same membership clients, those clients who wanted appointments with us that would actually pay weren't able to book!! There were no available time slots! So though she had a guaranteed income, she effectively put a cap on her own earnings by booking up with so many members she couldn't fit anyone else in. We ended up turning so many people away it was so frustrating.

After a year of memberships, she sold the salon, and I think she's given up on beauty altogether. It's a sad story, because I think the idea is absolutely genius...perhaps it could have been executed differently?

So please don't let that put you off, but do think you scheme through carefully, and try to eliminate any pitfalls!! Good luck!!!
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09-07-08, 11:20 PM

Is that on certain days for example Wednesdays & Saturdays only>?

After reading Bombalurina's thread which highlighted the good & bad points ,i agree you have to sort of fit other clients in

Overall they are very good packages & good prices. They will certainly attract a lot of interest.

Last edited by JANEY K; 11-07-08 at 04:34 PM.
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09-07-08, 11:25 PM

Thanks Bombalurina

This entitled them to....wait for it......up to 60 minutes of massage or reflexology or indian head or waxing A DAY...!!!!! A day?!!!! My god, no wonder you got bored, lol!

I hadn't thought yet about HOW I would execute it, lol! Initially I would probably write the package number on the back of their consultation form, then when I got a minute write the actual treatments down and either cross them off or tick them as they have them. I would probably put an expiry date on them too, say 6 months to have all the treatments? Of course if they put it on a s/o then I would try to book them in at roughly the same time each week or month and try to book them in at quieter times/days.

Food for thought though, thanks for sharing your experience!
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09-07-08, 11:35 PM

No worries redsadie as we all say they are a brilliant idea

Your packages 4 & 5 are the ones that is going to probably take up most of your day ..that's what to work out and booking slots ...you have to have a rest girl

Last edited by JANEY K; 11-07-08 at 04:37 PM.
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10-07-08, 10:09 AM

Hi Redsadie

You're absolutely spot on with your packages. But can you 'window dress' them a little better?

With your last offer you call it 'The Full Monty'. Can you call the other treatments by similar names. Say, number 1, is 'The Starter Package'. Giving these things 'names' gives them an identity and enables you and your clients to talk about them.

Also, you need to attach a value to each of the treatments. So, for example, the mini manicure is worth £9. The mini ped worth £9. etc. Do this for each of the treatments and you've got the total value of the treatment. Say this comes to £60. So the client saves £10. This needs to be spelt out quite clearly. Otherwise folk don't know how much they're saving.

Also, can you 'luxurise' your treatments a little more. So, for example, 'A relaxing waxing super smooth 1/2 leg wax' rather than '1/2 leg wax'.

Lastly don't say 'pay monthly and save 10%' say 'pay monthly and save as much as £14 per month'. Fact is people understand £14 off they don't understand, necessarily, 10% off.

Great work though!
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10-07-08, 10:31 AM

I guess you could use the same set of principle when selling and marketing your treatment courses.

wonder if you could some how tie in a standing order option with that aswell
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11-07-08, 10:13 AM

good point....
How about package identity names for example naming each package
silver
bronze
gold

or even after a few jewels .... just a thought

Last edited by JANEY K; 11-07-08 at 04:39 PM.
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11-07-08, 11:18 AM

Bronze, silver or gold. Absolutely! With the Olympics coming up that would fit perfectly!
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