Salon Geek
                   

The Biz Geek Professional discussions on the business side of our industry


Reply
 
LinkBack Thread Tools
(#1)
Old
shell28's Avatar
Massively geeky
I'm feeling Fantastic I am in love with My family I am jamming out to r'n'b My favorite films are dirty dancing,cocktail,top gun,grease and sooooooooooooo many more  
 
shell28 loves the smell of napalm in the morningshell28 loves the smell of napalm in the morning
Posts: 858
Blog Entries: 21
Join Date: Apr 2008
Location: Chelmsford Essex
Nail Pro
Advertising - 28-07-08, 02:15 PM

Im a new tech and would just like to hear of other peoples experiences.

My question is what is your best form of advertising what gets you the most phone calls??
Reply With Quote
(#2)
Old
julesgems's Avatar
Very geeky
I'm feeling Cheeky I am jamming out to Anything and Everything My favorite films are Anything slushy or funny  
 
julesgems loves the smell of napalm in the morningjulesgems loves the smell of napalm in the morningjulesgems loves the smell of napalm in the morning
Posts: 541
Blog Entries: 1
Join Date: Aug 2006
Location: East Midlands
Nail, Skin Pro
28-07-08, 02:44 PM

Hi

Yell.com and word of mouth!
Reply With Quote
(#3)
Old
naildoctor's Avatar
Moderate geek
I'm feeling Duh I am in love with my family! I am jamming out to christian music My favorite films are Steel Magnolias  
 
naildoctor is carrying over $6 in change
Posts: 99
Join Date: Jun 2008
Location: McKinney, Texas
Nail Pro
28-07-08, 03:31 PM

Definately word of mouth! You may try sending out clients with a handful of your cards, put their name on the back, and when 5 or so come in she gets a free fill. Thats worked for me some in the past.
Reply With Quote
(#4)
Old
Martin Smith's Avatar
Geeklin
I'm feeling Duh I am in love with My beautiful wife I am jamming out to Reggae My favorite films are Star Wars  
 
Martin Smiths head weighs 8lbs
Posts: 39
Join Date: Jun 2008
Location: sheffield
29-07-08, 02:29 PM

Definitely an active referral programme works. The only problem there is you need clients in the first place to have a working programme. Can be a bit of a catch 22.

There are literally thousands of ways to get new business. Nearly all of them involve having a really great offer first. Work on this. Something that is exciting. Something that will motivate your clients to call you. Something that the clients simply cannot get anywhere else.

Create that and whatever advertising medium you use and your phone should ring!

Hope this helps!
Reply With Quote
(#5)
Old
LipstickLady's Avatar
Moderate geek
I'm feeling Happy I am in love with Lipstick! I am jamming out to Old School My favorite films are Chick Flicks  
 
LipstickLady is not bad. They're just drawn that way
Posts: 87
Join Date: Jul 2008
Location: Southern California
Skin Pro
Brownbook.net - 29-07-08, 02:39 PM

I've had great luck with a referral I rec'd here (Thank you!) for Brownbook dot net. Although a listing is free, I went ahead and paid $20 to enhance my listing and have already rec'd two new clients from it. Their customer service was outstanding too.
love, kelly
Reply With Quote
(#6)
Old
redsadie's Avatar
Freaky geeky
I'm feeling Unhappy I am in love with Family I am jamming out to Lovin' Moby, but anything with a funky groove My favorite films are Steel Magnolias  
 
redsadie has finally found someone they can love - a good, clean love... without utensilsredsadie has finally found someone they can love - a good, clean love... without utensilsredsadie has finally found someone they can love - a good, clean love... without utensilsredsadie has finally found someone they can love - a good, clean love... without utensils
Posts: 1,055
Blog Entries: 12
Join Date: Jan 2007
Location: About as far South as you can get!
Nail, Skin Pro
29-07-08, 03:08 PM

Quote:
Originally Posted by LipstickLady View Post
I've had great luck with a referral I rec'd here (Thank you!) for Brownbook dot net. Although a listing is free, I went ahead and paid $20 to enhance my listing and have already rec'd two new clients from it. Their customer service was outstanding too.
love, kelly
Well done Kelly

Perhaps pm Marc and let him know his site does work, lol!

I might just enhance my listing if that's how good it is!

Thanks for sharing

Sarah. xx
Reply With Quote
(#7)
Old
Katykitten's Avatar
Massively geeky
I'm feeling Fantastic I am in love with My Family I am jamming out to R&B My favorite films are The Devil Wears Prada, Little Miss Sunshine  
 
Katykitten is a lumberjack and he's okay!Katykitten is a lumberjack and he's okay!
Posts: 858
Blog Entries: 2
Join Date: Mar 2008
Location: Cardiff
Nail, Skin Pro
11-08-08, 11:55 AM

The majority of my clients find me on the Internet, both through yell.com and my salon website xx
Reply With Quote
(#8)
Old
Jaffacake's Avatar
Malamute Geek!
I'm feeling Fantastic I am in love with Chocolate I am jamming out to Pink My favorite films are girly ones that make me cry  
 
Jaffacake wants to hold the world to ransom for.... 1 MEEELLION DOLLARSJaffacake wants to hold the world to ransom for.... 1 MEEELLION DOLLARSJaffacake wants to hold the world to ransom for.... 1 MEEELLION DOLLARSJaffacake wants to hold the world to ransom for.... 1 MEEELLION DOLLARSJaffacake wants to hold the world to ransom for.... 1 MEEELLION DOLLARSJaffacake wants to hold the world to ransom for.... 1 MEEELLION DOLLARS
Posts: 2,935
Blog Entries: 1
Join Date: Jul 2004
Location: Basildon
Nail, Skin Pro
11-08-08, 05:19 PM

90% from my website where they have done a google search, the other 10% from recomendations
Reply With Quote
(#9)
Old
Noodle's Avatar
Grand Geek
I'm feeling Happy I am in love with My Husband I am jamming out to Take That My favorite films are ones which stop me falling asleep!  
 
Noodle is Greased LightningNoodle is Greased LightningNoodle is Greased LightningNoodle is Greased LightningNoodle is Greased LightningNoodle is Greased LightningNoodle is Greased LightningNoodle is Greased LightningNoodle is Greased LightningNoodle is Greased LightningNoodle is Greased Lightning
Posts: 5,789
Blog Entries: 5
Join Date: Sep 2004
Location: Hertfordshire
Nail Pro
11-08-08, 05:22 PM

Sassy's fab article on advertising will no doubt give you some useful pointers too:

http://www.salongeek.com/business/28...-business.html
Reply With Quote
(#10)
Old
lucy_locket's Avatar
Real geeky
I'm feeling Happy  
 
lucy_locket is a donkey on the edge
Posts: 371
Join Date: Aug 2006
Location: scotland
Nail, Skin Pro
11-08-08, 10:51 PM

i know this might sound odd but i've had lot's of interest through facebook!

i posted a small selection of pics and my flyers in an album and hey presto the next day bookings!!

and best of all it's free
Reply With Quote
(#11)
Old
Marc Lyne's Avatar
Newbie geek
I'm feeling Duh  
 
Marc Lynes head weighs 8lbs
Posts: 3
Join Date: Jul 2008
Location: Winchester
Brownbook.net - 12-08-08, 02:24 PM

Quote:
Originally Posted by LipstickLady View Post
I've had great luck with a referral I rec'd here (Thank you!) for Brownbook dot net. Although a listing is free, I went ahead and paid $20 to enhance my listing and have already rec'd two new clients from it. Their customer service was outstanding too.
love, kelly
Thanks for your kind words Kelly. I added a post on our blog here and if anyone wants to see Kelly's listing on Brownbook.net, its here.

All the best.
Marc.
Reply With Quote
(#12)
Old
sj1973's Avatar
Grand Geek
I'm feeling Shocked  
 
sj1973 shouts 'There can be only one!'sj1973 shouts 'There can be only one!'sj1973 shouts 'There can be only one!'sj1973 shouts 'There can be only one!'sj1973 shouts 'There can be only one!'sj1973 shouts 'There can be only one!'
Posts: 2,402
Blog Entries: 31
Join Date: Jun 2007
Location: in the uk
12-08-08, 04:18 PM

Quote:
Originally Posted by julesgems View Post
Hi

Yell.com and word of mouth!
This goes for me too !!
Reply With Quote
(#13)
Old
theblissfulcure's Avatar
Geeklette
I'm feeling Duh  
 
theblissfulcures head weighs 8lbs
Posts: 26
Join Date: Aug 2008
Location: New York
These might be irrelevant - 13-08-08, 06:12 PM

but what about posting on sites like San Francisco Restaurants, Dentists, Bars, Beauty Salons, Doctors, San Francisco, CA Restaurant Reviews, Beauty Salons, Dentists, Preschools, Spas and more on Insider Pages San Francisco, or City Guides by Citysearch. Not sure if those sites apply to those "across the pond" but if you take a look at them, you may think of those that are similar. They are sites where customers can review your business...Many (including myself) go to City Search when I'm looking for a biz or restaraunt to give a try to.

I really like Lucy Locket's suggestion of Facebook. It's a new and upcoming way to advertise. Not sure what your budget is but I'd also try sites like DailyCandy - The Latest Fashion Designers, Weekend Events & Products - DailyCandy (I know they have one for the UK). They send daily email blasts about the lastest and greatest from beauty to vacation spots to volunteer organizations.

Also, I'd set up a website (either using a free website builder or one like Website Builder which is pretty cheap AND has smart looking templates to choose from). Then use "Google Words" to add all the "buzz words" that will help bring your site to the top of someone's search.

Hope this helps!
Reply With Quote
Reply

Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On





© 1997-2009 Sweet Squared Ltd