Hi,

Just had a visit from a really nice girl asking if I wished to advertise in the local GP's leaflet.

As I only working part-time in the evenings and weekends do you think that £40 per month is reasonable for advertising in this?

I would get a small advert with my logo etc with about five lines altogether in the leaftlet produced. My advert would also be on the appointment cards that are given to each patient when making an appointment.

She said that they have 8,000 patients which covers an area of about 10-15 mile radius of where I am.

I ask as my hubby thinks it's too expensive.

Your thoughts would be appreciated.

If I was offered this, then yes I would. Just think of the number of ladies who walk through the doctors door, either for themselves or their children. EVERYONE will use their doctor at some point in their lives

You would only need one or two treatments per month to cover the cost, then think of all that repeat business.

How long do you have to sign up for? You would only probably want to do it for 6-12 months.

Just my opinion thou. xx

I think £40 per month (£480 per year) is very expensive considering you can get a good size Yellow Pages ad for less than that, with a lot wider distribution. Personally, I wouldn't pay it!

Too dear.

I wouldn't go for it either. As Cathie says, Yellow pages do more for that money.

Thanks for your replies - I like to ask my fellow Geeks opionions, thanks.

You have to sign up for this for 12 months so that would be £480 a year!

Well i was going to say Yes..i would do it simply cos i have had loads of calls from ladies at hairdressers and if you want to stay local then only advertise local. but then you said the 12 months thing and that changed my mind. after the first 3 months everyones got the message anyway so why continue for another 9. I think its a shame they have said this bit as i think it could have worked well for you.

xxx

Dont do it its far too expensive .
Ive tried it and found that the surgery runs out of the cards or dont give them out also you may get a call about advertising on a monitor at the doctors and or post office thats another waste of time as the monitors are not always switched on.





Ruby

Well, I agree with amberrose. I think Local advertising is great. But it is when they said about the 12 month thing that put me off.

I have recently moved to a new area & I am getting 1/4 page add for 3 months with full editorial for first month for £80. I only want to target local area so I think it may be worth it. Saying that it is early days, need to see what response I get. But I am willing to take chance, you dont get anywhere unless you take risks.

I would say go for it (but not for 12 months) and also try to get them to reduce price. I did and got 20% knocked off what they suggested.

good luck whatever you decide to do.

x

I did a similar ad campaign on drs appointment cards, although it was for much less money, with a company called SOL Surgeries On Line. They were very helpful, the ad looks great, it's been around for just over a year......and i haven't had one client from it
I work in a slightly different area from most of you - and i would've thought i'd be MORE likely to get a client this way.
*shrugs*
Who knows why, but it has been a complete waste of money.

I would check with the GP to make sure they are aware of this, I've heard of a few reports with the surgery knowing nothing about it. Check it all out first

alli

Good point.
I was really worried about this - but by chance, i did see someone with my appointment card, so i knew it was real.

I no you can't because you already work full time for a housing company but I would strongly suggest you do your own leaflets and leaflet in your area that you know might be prosperous. I am ligit Self employed mobile Beauty/nail therapist(registered with inland revenue and nail art tutor for adult Ed both part time but if your not classed as self employed with inland revenue you need to be very careful what ever you decide. Goodluck

I currently pay just under £14 per month for exactly the same sort of advert in the yellow pages, and this goes to something like 20,000 homes...