Yup - Samuel Sweet aka The Nail Geek will be leaving his post as Education Director for The Hyperion Group to take on the exciting and challenging world of international trainings, education development and special events.

With his passion for all things fabulous for fingers and toes and of course Creative Nail Design stronger than ever, Samuel is looking forward to the opportunity of getting out amongst the global nail community to share his skills, knowledge and passion for creating beautiful nails and igniting the industries standards.

“It’s a big move for me, but I’m really excited about the future. My commitment to the Creative Nail Design brand and my belief that our industry is dynamic and vibrant, is rock solid. My main goal in ditching the desk and hitting the road is to ignite a fire in our industry that will light up the future,” says Samuel.

Charles Cawthray, CEO of the Hyperion Group, says “We are definitely going to miss Samuel’s unparalleled everyday insight into Nail Education and of course his dry sense of humour. However I think this move is very positive for both Samuel and us. He is the top Ambassador for the Creative Nail Design brand here in the UK and will continue to play a big role in our business at The Hyperion Group. We are sure his presence back out in the field will really generate a huge amount of excitement. On a personal note, I cried like Gazza when he gave me the news!”

You can catch Samuel Sweet who will continue to demo nails on the Creative Nail Design stand at all the up and coming industry trade shows; he will also be available for interviews and comments.

Good news for Sam - best of luck to him in his future role

Personally, I think it was less like Gazza and more like Nancy Kerrigan

Nice move Sam....hope you get everything you are looking for.....I am sure you WILL ignite and inspire the future....can I have your old job please?

All the best xxx

very best wishes to you

Congratulations Samuel

All the best Sam.... I was just starting to get the confidence to speak to you too when I was at Leeds.. I am going to get all star struck again now when I see you arn't I? Sigh!

Happy Times

best of look sam for your new future role

Good luck Sam, I hope your new venture is as rewarding for you as it will be for the people you meet

congrats in your new post!!!!!

Wow fantastic, couldn't think of a better person for the job. Mega congratulations and good luck in your new role

Congratulations & good luck in your new job!!

unless you've got Chris Evans as one of your drinking pals lol

she won a gold medal didn't she?



Huge congratulations Sam xx

Wishing you all the best Sam.
So when can we expect to see you here in NewZealand?

Fantastic! Congratulations Sam, wishing you much success and happiness in your new role xx