Is business so bad that you have to save money by using Chinese product? How would you feel if your hairstylist or beautician did the same? Or your car mechanic used cheaper parts made god knows where?
Professional is as professional does. There are no short cuts. Being a professional means using the best tools you can find, learning to use these to the best of your abilities by taking regular advanced classes and then earning your reputation over time.
Saving 50 pence on materials per customer by buying cheaper products is not good business sense. Do you know any top nail tech who does this? Did you really come into this business to always work at the bottom? Is your ambition so low that you only want to run after the cheap and customers all of your life?
Who is the smarter person? The one that earn £30,000 a year and works 40 hours a week, or the person who earns £30,000 and works 60 hours a week? It's not how hard you work that's important - it's how much money you can make per hour.
Remember, any fool can sell a product or service cheap. Until the next fool comes along who is cheaper.
Let me tell you a real story. A friend of ours became a nail tech in 2008 and opened her own salon and school in Tallinn (Estonia) two years ago. Today she has 8 nail techs, a beautician and charges the highest prices in Tallinn. How did she achieve this? By taking advanced education (with us) and entering competitions - last year she won 4 gold medals in the USA. A student and now employee of hers, won a gold medal and two silver medals at Nailympics in London last year - she had been a nail tech for FOUR months.
I sincerely believe that anyone can be successful in this industry, if they have the enthusiasm, dedication, are willing to work hard and know how to work smart. So please, don't look to save 50 pence per customer - have a little pride in what you do and also look at how you can develop and be the most expensive in town.
:hug::hug::hug:
Here's an example of her work: