geeg
Judge Gigi-Honorary Geek
One of the trickiest things to do is to make your appointment book work for YOU whilst making your clients think it is working for THEM!!
Do you know this senario?? It's the start of the week ... week looks pretty fully booked GREAT ... phone starts ringing as clients start to re-arrange their appointments ... and suddenly the beginning of the week is DEAD whilst the end of the week (just when you want to HAVE the time for Full sets to book in for the weekend) is 'chock a block', you are working 'flat out' and back to back and you know you will be turning business away!!! SO frustrating. :cus: This senario is so commonplace that some ideas of how to handle it would be appreciated -- here's what we did and it worked!
We offered a slightly more advantageous price ( in our case £2.50 -$4.00 less) to clients who booked their appointments on a Monday and Tuesday between the hours of 9am and 3pm. We did not call it a 'discount' (a word I loath and NEVER use in the salon) we thought of it as a 'perk' to those clients who were willing to come when we wanted them to. And boy did they come - they were fighting to get in at the beginning of the week and we had a bit of room at the end for new clients, or weekend emergencies without having to stay late.
Of course the other method of controlling your book is to ...lie!! Tell them that you are booked when THEY want to come in and make them take your 'only available appointment' which is when YOU want them to come in. It does work very well.
Do you know this senario?? It's the start of the week ... week looks pretty fully booked GREAT ... phone starts ringing as clients start to re-arrange their appointments ... and suddenly the beginning of the week is DEAD whilst the end of the week (just when you want to HAVE the time for Full sets to book in for the weekend) is 'chock a block', you are working 'flat out' and back to back and you know you will be turning business away!!! SO frustrating. :cus: This senario is so commonplace that some ideas of how to handle it would be appreciated -- here's what we did and it worked!
We offered a slightly more advantageous price ( in our case £2.50 -$4.00 less) to clients who booked their appointments on a Monday and Tuesday between the hours of 9am and 3pm. We did not call it a 'discount' (a word I loath and NEVER use in the salon) we thought of it as a 'perk' to those clients who were willing to come when we wanted them to. And boy did they come - they were fighting to get in at the beginning of the week and we had a bit of room at the end for new clients, or weekend emergencies without having to stay late.
Of course the other method of controlling your book is to ...lie!! Tell them that you are booked when THEY want to come in and make them take your 'only available appointment' which is when YOU want them to come in. It does work very well.