Customer journey mapping

[Balance Andover]

In my old Sales & Marketing role for a large healthcare company we used to often look at and evaluate our Customer Journey. This is the whole process of how you guide a customer through your business and the experience they receive.

This helps with retaining your customers and increasing your effectiveness.

Here is a useful link should anyone wish to know more

https://gcn.civilservice.gov.uk/guidance/customer-journey-mapping/

Michelle x

 

[umvemve]

In my old Sales & Marketing role for a large healthcare company we used to often look at and evaluate our Customer Journey. This is the whole process of how you guide a customer through your business and the experience they receive.

This helps with retaining your customers and increasing your effectiveness.

Here is a useful link should anyone wish to know more

https://gcn.civilservice.gov.uk/guidance/customer-journey-mapping/

Michelle x

Lol today I did my handover on my previous job - marketing comms for international health charity. Touch points = flashbacks.