Encouraging regular tans

[sarah123110]

Most of my customers only get a tan when they are going out.

I want to encourage them to tan more frequently so I thought about after 5 tans get the 6th half price (I'm mobile so don't want to do it for free) but I want them to have all 6 tans within 3 months.

What do you think of this? How would you word it to include the time limit? Or have you a better idea lol?

 

[rachel83]

Most of my customers are addicts after a tan or two so not really been a problem
I would say a loyalty card would be good for this. When they get their first put the expiry date on the reverse. They have a reminder in their purse to get booked in again before it expires (along with your details for recommending you to friends)

 

[sarah123110]

I think I need to aim at younger clients that go out a lot lol. Most of my clients have kids and don't go out all the time. They always come back to me just not frequently enough lol