Hi
Just some helpful advice needed.... I have been self employed on a part-time basis now for about 5 years. I have a small salon in an extension on my home. I had a lot of clients and found that I was busy most weeks because I work fewer hours.
However I have noticed I have had a lot more quieter weeks for various reasons. Eg clients are just getting cuts now rather than a cut and colour due to financial reasons obv if they don't have the money I can't win them round. (my prices are vey competitive with other salons)
Also someone else living locally who worked further away has given up work and is now doing what I do from their house, he is a few years older than me and went to school with a lot of my clients and I think a few of them have gone to him!
How can I get more new clients? Not necessarily the old ones back, but new ones too. I have tried leaflets but find it takes about 3/4 hours to maybe only get 1 or 2 customers any advice would be very much appreciated! And newspaper ads can be pricey. I feel like I have lost some confidence in myself and finding it hard to get back into my old self!
Also, I was thinking about perhaps going to work back in a salon but would somebody want me after not being in a salon for so long? I am 37
Just some helpful advice needed.... I have been self employed on a part-time basis now for about 5 years. I have a small salon in an extension on my home. I had a lot of clients and found that I was busy most weeks because I work fewer hours.
However I have noticed I have had a lot more quieter weeks for various reasons. Eg clients are just getting cuts now rather than a cut and colour due to financial reasons obv if they don't have the money I can't win them round. (my prices are vey competitive with other salons)
Also someone else living locally who worked further away has given up work and is now doing what I do from their house, he is a few years older than me and went to school with a lot of my clients and I think a few of them have gone to him!
How can I get more new clients? Not necessarily the old ones back, but new ones too. I have tried leaflets but find it takes about 3/4 hours to maybe only get 1 or 2 customers any advice would be very much appreciated! And newspaper ads can be pricey. I feel like I have lost some confidence in myself and finding it hard to get back into my old self!
Also, I was thinking about perhaps going to work back in a salon but would somebody want me after not being in a salon for so long? I am 37