Open Day/Evening

[Sassy32]

I've just recently opened up and so i thought i'd have an open day/evening to drum a bit of trade up. So far i've decided on Wine & Mince pies and i'm going to give away samples of products I use in Mani & Pedi's. I also thought about offering a free spray tan - legs only. My other idea would be to do a free NNO in Gel on one nail only.
What do people think of these idea's? Any other suggestions?
Is there anything you have tried that either worked or didn't?

Thanks in advance x

 

[tigi]

have you thought of maybe doing a raffle instead of giving away lots of freebie products? maybe the money you raise could go towards a local charity? you could do a lovely christmas hamper of pamper goodies and give away discount vouchers instead to everyone that comes?

It might help you to keep costs down.

good luck and hope its a roaring success!

tigi

 

[Sassy32]

Yes think i will do a raffle thats a good idea. I will only give away small samples, I bought some little pots that i think they use in sunbed shops to put cream in. Will literally be enough for a hand or foot - just to draw them in!!!!
Thanks for you advice x

 

[Katykitten]

The raffle is a good idea but make sure you get plenty of info off them so that you then have the start of a mailing list

Maybe offer 10% off all treatments they book on the night

Good luck with the opening xx

 

[hippy-chick]

when you are doing all of these demos who's looking after your guests?

I've held 2 open evening solo, so hope you have someone to help as its hard work.

I had freezing cold cava and soft drinks on ice served in champagne flutes.
I had party bags made up which I gave out straight away and encouraged people to look in them and ask me questions about my treatment menu and the samples I gave out (which were gerard's).

I had my son serving drinks and selling raffle tickets, the prizes were
free gerad's facials to be used within a month
£5 off any treatment in November
free welcome foot rituals to be used by Dec 15th
then I also had boxes of incense
aromatherapy burner
gerard's creams
gerard's robe

I also had a book that I got people to sign and comment in.

My demo was going around with a tube of chocolate cream and got my guests to rub it into their hands then my son had a platter of wrapped 70% chocolate. EVERYONE loved that!!!

good luck and don't tie yourself down to doing too much. Your guests have come to see YOU.