Thursday and fri are my busiest nights (I do tanning in the evening only, due to kids) so I wouldn't do a deal on those days but I found I have never had a booking on Monday evenings, so last week I started 'Monday Madness' which is basically buy one get one free. I normally charge £20 for a single tan, now on Monday's 2 friends can have a tan for just £10 each. Had 2 bookings straight away for last Monday, 1 from someone I had sprayed before and the other was a totally new customer. Have not re-advertised for this Monday as don't actually have a tent right now. But will be back up and running from Thursday hopefully!
I hate the thought of doing tan's for just £10 but the way I looked at it was this is extra - those people wouldn't have booked if I didn't do that offer so it's all good.