The Ed.
Well-Known Member
With talk of regulating the industry dominating the discussions at the moment, it's good to see partnerships like this popping up. The simple fact is that industry-led registers are a great idea but will always suffer from a lack of consumer awareness. If consumers don't know the register exists, it's effectiveness is severely undermined.
So, to see BABTAC buddy up with an established service seems to be a real step forward. The quality checking website, Checkaprofessional.com have announced BABTAC as an official beauty partner, meaning that clients can use the service to make and informed choice.
"When we started looking for a partner it was important that they were established and informed with a good understanding of the industry," explains Lisa Beale, head of Checkaprofessional.com. "Having been established so long, BABTAC is the ideal partner and we are really excited o be working with them."
The partnership hopes to raise awareness of safe and reputable suppliers while at the same time, highlighting the credible and trustworthy professionals offering excellent treatments. The service is optional and isn't a register. It will promote professionals directly and allow the public to post feedback.
For a while now we have been communicating with consumers and putting our head above the parapet on key issues to help ensure members of the public choose reputable therapists to visit, explains Kelly Ramsay, marketing manager at BABTAC. Combining checks which look at both the training of the therapist and the quality of their work can only serve to provide an impartial database which the public can use and which will help educate them on the importance of choosing someone qualified. This partnership with Checkaprofessional is key for us to promote our members and we are really excited to be working with them.
BABTAC members will be listed on the website as qualified, verified therapists and they will be given the option to upgrade to a full listing at a discounted price.
For more information head to BABTAC membership organisation offering insurance policies
Until then...geek on!
The Ed.
So, to see BABTAC buddy up with an established service seems to be a real step forward. The quality checking website, Checkaprofessional.com have announced BABTAC as an official beauty partner, meaning that clients can use the service to make and informed choice.
"When we started looking for a partner it was important that they were established and informed with a good understanding of the industry," explains Lisa Beale, head of Checkaprofessional.com. "Having been established so long, BABTAC is the ideal partner and we are really excited o be working with them."
The partnership hopes to raise awareness of safe and reputable suppliers while at the same time, highlighting the credible and trustworthy professionals offering excellent treatments. The service is optional and isn't a register. It will promote professionals directly and allow the public to post feedback.
For a while now we have been communicating with consumers and putting our head above the parapet on key issues to help ensure members of the public choose reputable therapists to visit, explains Kelly Ramsay, marketing manager at BABTAC. Combining checks which look at both the training of the therapist and the quality of their work can only serve to provide an impartial database which the public can use and which will help educate them on the importance of choosing someone qualified. This partnership with Checkaprofessional is key for us to promote our members and we are really excited to be working with them.
BABTAC members will be listed on the website as qualified, verified therapists and they will be given the option to upgrade to a full listing at a discounted price.
For more information head to BABTAC membership organisation offering insurance policies
Until then...geek on!
The Ed.
