Are you raising/restructuring prices in April?

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Carl Verve

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Jun 22, 2022
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If you're not- maybe you should be, and *trust us* you're not alone (80% of design slots booked in for next week are people restructuring prices with us).

There's strength in numbers if you're worried- if many of your peers are increasing prices maybe you need to think about it too.

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Raising prices for a small business can be a delicate process, as it directly impacts your customers and their perception of your products or services. Here's a step-by-step guide to effectively manage raising prices:

Evaluate Costs: Understand your expenses, including materials, labour, and overheads.

Market Analysis: Check industry trends and competitor pricing strategies.

Customer Value: Assess the value your product or service offers.

Clear Communication: Notify customers well in advance, explaining reasons for the increase.

Incremental Increases: Implement small, gradual price hikes.

Offer Options: Introduce new pricing tiers or packages.

Value Addition: Provide extra benefits to justify the increase.

Staff Training: Ensure employees are aware and prepared to handle inquiries.

Feedback Loop: Listen to customer feedback and adjust accordingly.

Regular Review: Continuously monitor costs and market conditions for necessary adjustments.
 

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