Fresh direction for Lavera

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The Hat

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Since it was established in 1987 Lavera has been a recognised name in the natural and organic skincare market. Now it's hoping a new look and fresh line of products will strengthen its growing brand.

The new basis sensitiv collection is an extensive range of 25 personal care products including cleansers, body lotions, shampoos and a conditioner - all formulated with optimum skin compatibility in mind.

Among the range is a luxurious Cream (pictured), which is said to provide intense care and protection for face and body in a handy round metal tin. It is infused with skin-softening organic ingredients such as almond oil, shea butter, honey, hamamelis (witch hazel) and lemon balm extracts.

Lavera, which is still independently owned and run by its founder Thomas Haase, is found at over 24,000 locations in 33 different countries worldwide.
 

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