The Ed.
Well-Known Member
Professional nail brand essie are launching a new distribution strategy implemented by the brand's owner L'Oreal.
Louella Belle and Aston & Fincher, current UK distributors for the brand, will be replaced by a direct sales force. These changes will also coincide with the launch of essie professional brand in Ireland. The Alan Howard Group has recently appointed a dedicated essie sales force to continue servicing the north of the UK.
"LOréal is passionate about driving the essie professional brand forward, leading the field within the professional nail industry," explains Kenneth Campbell, Managing Director, LOréal Professional Product Division UK&I. "Committed service and support to all salons is at the heart of everything we do and is synonymous with LOréals salon heritage. We are confident that this new approach will see greater benefits and opportunities for essie professional salons and spas."
For more information, product sales or education queries, contact Emma Lynwode, essie business development manager on 07825 106519 or call the essie customer care line on 0800 012 1784.
Until then...geek on!
The Ed.
Louella Belle and Aston & Fincher, current UK distributors for the brand, will be replaced by a direct sales force. These changes will also coincide with the launch of essie professional brand in Ireland. The Alan Howard Group has recently appointed a dedicated essie sales force to continue servicing the north of the UK.
"LOréal is passionate about driving the essie professional brand forward, leading the field within the professional nail industry," explains Kenneth Campbell, Managing Director, LOréal Professional Product Division UK&I. "Committed service and support to all salons is at the heart of everything we do and is synonymous with LOréals salon heritage. We are confident that this new approach will see greater benefits and opportunities for essie professional salons and spas."
For more information, product sales or education queries, contact Emma Lynwode, essie business development manager on 07825 106519 or call the essie customer care line on 0800 012 1784.
Until then...geek on!
The Ed.
