The Ed.
Well-Known Member
The bold brow trend is one that not many people thought would last but with the likes of Cara Delevigne proudly boasting big brows the trend has remained. Now the beauty industry is benefitting with sales of brow treatments and products rocketing.
According to NPD Group, brow products were the fastest-growing category of eye makeup in the 12 months ending March 2014. In the USA, prestige brow products saw a growth of 23% which is pretty impressive when you consider that the entire prestige product market only grew by 3%.
In other crazy facts, eyebrow makeup now brings in $122 million annually and makes up 11 percent of total eye makeup sales.
So, big brows are pretty good for business.
Until then...geek on!
The Ed.
Image courtesy of Danny Martindale/WireImage
According to NPD Group, brow products were the fastest-growing category of eye makeup in the 12 months ending March 2014. In the USA, prestige brow products saw a growth of 23% which is pretty impressive when you consider that the entire prestige product market only grew by 3%.
In other crazy facts, eyebrow makeup now brings in $122 million annually and makes up 11 percent of total eye makeup sales.
So, big brows are pretty good for business.
Until then...geek on!
The Ed.
Image courtesy of Danny Martindale/WireImage
