The Ed.
Well-Known Member
Dermalogica is planning to take over the nation from September through October this year to educate the nation on the importance of their skin's health.
Face Mapping is a truly unique concept that utilises the expert knowledge of Dermalogica Skin Therapists. Our aim is to educate clients that only with a personally prescribed Face Mapping regimen can ultimate skin results be achieved, given that so many consumers buy products based on friends recommendations or brand advertisements rather than finding what is right for their skin. Face Map our Nation is the way we will encourage more consumers to seek out this service from their local Dermalogica Therapist, said Jade Harris, marketing manager at Dermalogica.
Dermalogica stockists are at the heart of this campaign; all promotional and advertising material will highlight their expert knowledge and customer service. Weve created all the tools Dermalogica stockists need to best promote themselves, their events and their expertise by offering a free tool kit containing gifts and merchandising if they host a Face Mapping event. Our goal is to motivate over 600 events across September and October. All these events are being promoted across the Face Map Our Nation website and all social media platforms so consumers can easily locate their nearest event, Jade said.
The aim of this consumer-targeted campaign is to educate every consumer about the importance of skin health through the brands skin analysis technique, Face Mapping. Face Mapping combines three analysis techniques in one session: visual examination of the skin, examination by touch, and reading the skin as an internal organ health (based on Ancient Chinese Facial Diagnosis). Dermalogica Face Mapping divides the face into 14 zones and enables the therapist to prescribe a customised, zone-by-zone skin regime for the client.
For further information about Face Map Our Nation please visit:
Face Map Our Nation UK
Face Map Our Nation Ireland
Until then...geek on!
The Ed.
Face Mapping is a truly unique concept that utilises the expert knowledge of Dermalogica Skin Therapists. Our aim is to educate clients that only with a personally prescribed Face Mapping regimen can ultimate skin results be achieved, given that so many consumers buy products based on friends recommendations or brand advertisements rather than finding what is right for their skin. Face Map our Nation is the way we will encourage more consumers to seek out this service from their local Dermalogica Therapist, said Jade Harris, marketing manager at Dermalogica.
Dermalogica stockists are at the heart of this campaign; all promotional and advertising material will highlight their expert knowledge and customer service. Weve created all the tools Dermalogica stockists need to best promote themselves, their events and their expertise by offering a free tool kit containing gifts and merchandising if they host a Face Mapping event. Our goal is to motivate over 600 events across September and October. All these events are being promoted across the Face Map Our Nation website and all social media platforms so consumers can easily locate their nearest event, Jade said.
The aim of this consumer-targeted campaign is to educate every consumer about the importance of skin health through the brands skin analysis technique, Face Mapping. Face Mapping combines three analysis techniques in one session: visual examination of the skin, examination by touch, and reading the skin as an internal organ health (based on Ancient Chinese Facial Diagnosis). Dermalogica Face Mapping divides the face into 14 zones and enables the therapist to prescribe a customised, zone-by-zone skin regime for the client.
For further information about Face Map Our Nation please visit:
Face Map Our Nation UK
Face Map Our Nation Ireland
Until then...geek on!
The Ed.
