Hair | Aveda Launch The Enlightener™ Range

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The Ed.

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Hair colourists are always searching for the perfect blonde that meet the individual and varied needs of each clients. In response to this, Aveda™ have created Englightener™ Blonde Finish Protective Toners. The collection includes three pre-blended shades of toners designed to perfect any shade of blonde in a quick 5-minute processing time.

Not only are they super-fast working, they are designed for quick and easy bottle application at the shampoo bowl and the gentle gel-creme formula is 96% naturally derived and contains Aveda's signature blend of protective plant oils - certified organic sunflower, castor and jojoba.

Ian Michael Black, Aveda Global Artistic Director, Hair Colour, said, "Aveda's New Enlightener™ Blonde Finish Protective Toners give stylists the ability to refine blonde hair and really create a customised tone. If you're using a lightener to give you client a bleached blonde look, this gives you the ability to choose different toners and different strengths to create that unique look. You can also work over existing blondes to refine the tone."

Until then...geek on!

The Ed.
 

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