Hi,
I can only echo what Geeg says. there are many factors to take into account - here are afew I thought about when starting up:
1.
Could you generate enough clients on your own to do mobile or work from home? This takes endless traipsing round with flyers, or expensive advertising, but you can be clever and try mums& toddler groups, gyms, etc.
2.
Do you live in a locality to support mobile work? I live in a fairly rural area so mobile became impractical purely on the petrol costs!!
3.
How many nail salons are there in your area? It may be difficult to set up in competition on your own without more experience, although if you are confident enough it would be the fastest way to achieve a thriving business.
4.
What do you want to achieve in the long run? Do you want to have a busy salon, or are you happy to do mobile? A salon is more of a tie, but has specific hours of business - being mobile is more flexible, but can have its downsides i.e. clients expect you to work all hours, and to fit them in no matter what!!!
5. Remember what ever you choose to do the location of your business is a key factor in success.
Just a few thoughts - not meant to be an exhaustive list..
I started by working self-employed and rented a room in an existing beauty salon that did not currently offer nail enhancement services. I did that for 18 months, with very little advertising just word of mouth, and a couple of wedding fairs. In the end I was so busy that the salon owner and myself decided that we need to expand, so have now formed a company and moved to much larger premises. We opened Utopia at the start of this year and have been absolutely mobbed since. Very tiring, but a great buzz!!
Good luck with the nails
Sara