To specialise or not?

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Boop

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Joined
Feb 28, 2006
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For those of you that specialise did you wait until you were pro in that area or not?

I see many geeks doing nails only and having names specifying they only do nails and introducing new treatments only nail related.

I offer the regular L2 beauty treatments but want to focus on skin care/facials (still offering the beauty treatments im qualified in). Ive just moved county and would really like to relaunch specialising in skin treatments.I have though of a fab name which has 'skin' in it but wonder if this would alienate people just wanting say a brow tint? Also Im relatively new to Facials so Im wondering if I need to wait untill Im expert to specialise!?

Thoughts please geeks x x
 
I would do your level three before considering being a specialist then do specific advanced level four courses to ensure your offering the best to your clients. I understand money is an issue and everyone has to start somewhere so i would also book onto advanced skincare systems to train up in to offer to clients such as medik8 and add a pampering element to your treatments.

Also why not include added services to your facial menu such as hd brows and facial for x amount that way your looking after the whole of the face. Please dont forget your bread and butter services though and be the best you can be with them as your facial clients will come to you for those too as you will be considered the best for your facials so why not your other treatments?

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Thanks for your reply smallandcute. I forgot to mention that ive just trained in Galvanic, High Freq and Microcurrent. Will have a look at Medik8 too as suggested.
 
I would say to get some practise first- be the best you possibly can, before specialising in it.
I would still offer the wider range, as you will want to bring in clients but it';; you don't charge a lot for the other treatments, its doesn't matter as you can use those treatments to build up clientelle and get a keep mentioning and practising the skincare and facials etc by offering mini tasters working freelance where-ever you can practise. Keep recommending it to clients that come for other beauty treatment that would benefit from.
I would strongly recommend not to offer a premium service at a sub-standard quality- perfect the treatment and people will come to you for it!

This is only my opinion.... someone else may have better advice on this

MS
x
 
Have you chosen a product range to support you on your quest? i specialise in skin care and have done pretty much the same as you as far as training goes, but I took on a range I completely believed in, did all the training I could - which was extensive - and now have people travel far and wide for consultations. I also offer a full money back guarantee if clients aren't happy. There are a lot of geeks on here who have come into skincare from differing directions - there isn't a one size fits all. I would look at your skin care range and make sure it supports your aims and ambitions.

Good luck,
Vicki x
 

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