The problem is, whatever they do to encourage a crowd in, another crowd will avoid like the plague - put the footy on, do a quiz, serve meals, music (live or speakers), allow pets, allow kids.... Attract one group, repel another.
What else is around locally? Is there a niche they can fill?
- I used to help a friend run her pub and we did a weekly quiz on a quiet night - to get more people through the door without annoying the regular Fri/Sat night crowds.
- We did live music one night a week, if it goes down well they could change to an early set on a weekend evening - get people in earlier to catch the music.
- When the football was on we picked a team besides England and put those games on with a theme - the food served, the music earlier in the run up, the guests beer, anything we could think of! (we picked Italy, because Italian food is easier - pastas, pizzas and ice cream!)
- Is there an outside seating area? Are kids allowed? Giant garden games like Jenga, Draughts, Snakes and Ladders etc, give kids something to do while supervisors chill.
- Snacks served from the bar - again, child friendly options etc.
- Is it a lively area? Do people drive in from a distance? Deals for the designated driver
- Is it a farming area? Theme/deals at lambing/hay time?
- Some sort of loyalty scheme style thing - try all the guests ales/wines over the summer, one a week. People who try them all (and get a stamp/sticker per ale tried) enter the draw at the end of the summer
- Wine tasting evening
- Beer tasting evening
- Cider tasting evening
- Ask regulars to trial the new bar menu/snack menu for a week and vote on what stays
Umm... It was a while ago! I'll have a think for more Wish your friend good luck - too many pubs have closed in recent years
Wow thanks for all your ideas!
Locally there are several restaurants, pubs that also serve food, and a wine bar that serves food. I have been known to start off in a pub thats abit cheaper then stroll over there about 9.30 as you know you'll be there til 1.30, the later you go the less likely it is you'll find a seat.
Xx