I've found that there is no 'best' in my (limited!) experience, some people want to look orange, some people muddy and some people golden. Each client is different and whilst one person raves about product A, another person may hate it and be a die hard fan of product B. You can not please everyone!
Get loads of samples together an try for yourself, i find they are all slightly different to work with too- some thicker then others, some have more guide then others. The only way you will decide what is best for you is by trying!