smartypants319
New Member
So over the years, like most of us I am sure, I have collected an extensive (admittedly borderline hoarder) collection of polishes etc.. now that im expanding my service options, re-launching my nail service menu and redecorating my nail space my OCD has kicked in.....I am inclined to purchase all new colors from one brand EXCLUSIVELY (mainly because its aesthetically attractive in a small space). I feel like many salons in my area offer the same brands OPI, ESSIE, CHINA GLAZE, ETC.... and many clients associate these brands with the mani/pedi experience, have acquired "go to" favorites and can "pick a color" in less than 60 seconds. I do not mind these brands of course I have a few favorite shades of my own in each but I am looking to differentiate myself from my market competitiors since I recently relocated and back home I was using other perceived "higher end" brands that my market recognized and appreciated that I feel no one in my city will recognize or appreciate....they may even feel out of place, thrown off/confused....
I also feel like offering a new brand will make it more obvious that im not "competing" with the other salons that the experience I offer simply cannot be found in other salons!
my question is rather or not I should go with what is attractive to me or just stock the classics in those brands and keep it moving?
Which brand of polish is your favorite?
please share!
I also feel like offering a new brand will make it more obvious that im not "competing" with the other salons that the experience I offer simply cannot be found in other salons!
my question is rather or not I should go with what is attractive to me or just stock the classics in those brands and keep it moving?
Which brand of polish is your favorite?
please share!