For my first birthday I did Buy 1 treatment Get 1 for £1 and I had a selection of things they could have for the £1 that were quick and cheap for me to do and that they might then repeat in future. From what I remember I included Brow Tint, Brow Wax, Mini Pedi (toe nail file and polish), Mini Mani (finger nail file and polish.) I also sent a voucher to my very regular clients for a half price massage which 95% used and I'd say 50% have repeated the treatment xxx