Help needed with promotion - me or salon?

[RedAdmiral]

This thread wasnt successful in biz geek so I'll try you nail geeks........................ I'm mass marketing and will be doing the biggest leaflet drop we've ever done. I'm a year open and want to let everyone know I'm here as I've slackened off with promoting in the last 6 months.
I'm doing a double sided leaflet as I do nails & tanning. one side with tanning (airbrush and u.v) and the other............... well thats where the problem is. I recently got my masters and as there are only 11 in Ireland I want to shout about it but maybe its better to put prices on as if people have been reluctant to come in as they think I'm expensive then the price list will help.
I have a poster in my window so I already have the text done up about being the only CND Master salon in Drogheda and what that means - it reads along the lines of 'cant grow your nails, are you looking for a way to hide your bitten nails' come to the master etc, and then about my CPD over 8 yrs.

it will make the flyer slightly texty - not too much but just something to read about what we do IN the salon as apposed to the prices and info about the sunbed and spray tans on the reverse.

What do ye think? Text about being a master salon, being able to tackle any nail problem or mini price list?
What is gonna make them sit up and make that appointment?

 

[katmciner]

Well done on becoming a master!!!:wink2: Hope to do the same someday in the future, the very far distant future!!!

 

[angelina221]

I would put both on but just don't include the lengthy text. People don't really want to know what it all entails. They want prices and want to know it's someone qualified. You don't even have to put all your prices on just the main prices.
' CND Master-There are only 11 CND Masters in the country so you can be assured an excellent service'...............then put the prices.
Words to that effect anyway

 

[bellabeautie]

I agree with Angelina, it would be great to put in about being a master, I would certainly be impressed if I read that and it would encourage me to go to you. Like said, you dont need to put in all the prices, just a selection of the main few. Good luck! xx

 

[RedAdmiral]

Thanks I'm gonna do that and just put my main services on.