It doesn't help matters when the current advertising banners on this forum are promoting a diy gel nails kit.... Doh!
Guess it confirms the point as obviously the advertises know what we suspect, this site is ready by large numbers of non professionals that this kind of product is targeted at.
The advertising banners are out of the control of SG and SG have no say in what is advertised up there.
Without having to go into the full in's and out's of it, it is because the site is run under Googles control basically, it is Google that puts it up there.
Just like they do with You Tube, have you ever noticed that if you watch a lot of say........Home decorating videos, most, if not all the adverts you will see are somehow related to this subject.
It's the same here.
It's the same on my other non nails forum I am a moderator on, all the adds up the top are related in some way to the forums subject.
Also, Google also picks up what country we are all from and your adds will differ from mine as mine are based around my own country, so what you see is different to what I see but it's all somehow related to nails, nail course, nail kits etc etc.
So it has nothing to do with SG know they are going to get a lot of DIYers, so they advertise DIY products.