JemmaBeauty
Well-Known Member
I started working for myself in May and wanted to do everything possible to gain clients. One thing being a generous loyalty scheme that I'm now regretting ....50% off a treatment after 5 visits
Luckily I've been very successful so far and I'm not sure that I really needed the scheme to get me where I am today, nor do I want to keep giving so many people 50% off. I have a lot of clients now on their 2nd card and some on their 3rd card. I'm already reasonably priced so to give such a big discount was probably a mistake.
I want to change it but I feel that to reduce the percentage will look bad to my ladies that visit every week / 2 weeks and get excited when picking their discounted treatment, so I'm thinking that something completely different would be better? (but I don't know what?!)
I have many loyal clients so I don't want them to feel that they aren't been rewarded. Does anyone have any ideas or help with how I tell my clients that they're no longer going to get this reward?
Thanks
Luckily I've been very successful so far and I'm not sure that I really needed the scheme to get me where I am today, nor do I want to keep giving so many people 50% off. I have a lot of clients now on their 2nd card and some on their 3rd card. I'm already reasonably priced so to give such a big discount was probably a mistake.
I want to change it but I feel that to reduce the percentage will look bad to my ladies that visit every week / 2 weeks and get excited when picking their discounted treatment, so I'm thinking that something completely different would be better? (but I don't know what?!)
I have many loyal clients so I don't want them to feel that they aren't been rewarded. Does anyone have any ideas or help with how I tell my clients that they're no longer going to get this reward?
Thanks