Lynne Baker
Lynne The Skin!
One of the most important principles for us is that therapists can invest in our range without a massive outlay. When I started out I was insulted hugely by some of the brands who said, yup, £5K initial order, nope, you're a home salon, nope, you don't fit our client profile, blah blah blah.
I was utterly determined (and I remain so!) to not alienate small businesses, which is why you'll never be pressured into a minimum spend, and the opening order is minuscule.
I was utterly determined (and I remain so!) to not alienate small businesses, which is why you'll never be pressured into a minimum spend, and the opening order is minuscule.