I do all my own printing anyway, I print my logo on a C5 envelope and it all goes in there, It cost's me about £1.50 per client... Obviously, enhancement clients generally come back anyway (if we do a good job, lol!) but for the occasional client, holidays, weddings, parties, it just keeps my business name in the front of their mind....
It all just makes them feel a little bit special.....
For my loyatly cards, they get a stamp if their appt is over 25TL (sorry working in Lira, here!) so they don't get stamps for the odd repair or whatever, when they have 10 stamps, they get a free SpaPedi or SpaMani. These are quite high on my price list compared to other treatments, and some clients think "not gonna pay that much for a Pedicure!) so what I find, is that once they've had their free one, and realise how fantastic it is, they then start booking in for them too, so it's a win win situation for me :green:
I wouldn't give a free rebalance or whatever tho, they need one of those... they're gonna pay for one of those... why give it away! Use the opportunity to introduce them to something new!
Yeah, course, but I think it's a bit expensive....
As I only do nails, I don't really have any mega cheap treatments, but if you do the likes of, for example eyebrow shaping, then I think that giving them a posh plastic folder, would eat into your profits a bit much.... maybe not, something to think about though!
If you can set up your printer to print your logo on an envelope of whatever size suits you, you can buy them in bulk from the local stationers, and if done well can look just as professional at a fraction of the cost :green:
I dont's bamboozle them with too much info, the flyers etc that I put in, explain things in full detail.
Also forgot to mention, I put and aftercare leaflet in too!
[FONT="]Hello and welcome to Topaz Nail Design.[/FONT] [FONT="][/FONT] [FONT="][/FONT] [FONT="][/FONT]This pack will tell you a little more about myself , the products I use, how to look after your nails and also details of my current promotions. [FONT="][/FONT] [FONT="][/FONT]Recommend a friend - I've popped a few of my cards with your unique client number on to get you started, just let me know if you need more. [FONT="][/FONT] [FONT="][/FONT]Client loyalty scheme - I have enclosed your loyalty card so you can start collecting stamps straight away! [FONT="][/FONT] [FONT="][/FONT]I have also included a couple of my price lists that you may wish to give to friends when giving them my card. [FONT="][/FONT] [FONT="][/FONT]Kind Regards [FONT="][/FONT]Lisa
What a brilliant idea, I am seriously thinking about doing this too.
I dont do loyalty cards or refere a friend schemes so what else could I include in a welcome pack?
So far I could include;
business card fridge magnet,
& maybe get some pens made
If anyone finds anywhere that do the A5 folders that work out cheaper please post on here, I will have a little google to see if anywhere sells them in bulk. x:hug:x
Thanks Sarah, some great ideas there, I love them all!
The newsletter is a fantastic idea too as I am soon am going to be sending email newslettters, so I could print of some of each months to include x
Just thought of another one - personalised lip balms, with logo/number on!
I like this idea lots too !
I sometimes find there is sooooo much to talk about with new clients, and all the treatments I do, I sometimes stop because I don't want them to think I am doing a hard sell.
So this would be perfect to include a bit of information about the services I offer, and what for.
And possibly include some retail information leaflets too,
Plus sometimes I get chatting a little toooooooo much with some of my clients, and forget price lists and stuff, so yep I like this idea very much, thankyou for sharing.