RED STAR
Well-Known Member
Wondering what the professional nail techs on here think of BLUESKY launching their own accredited diploma?
That it doesn't make much sense. What does the diploma get you when you are already buying the stuff on Facebook or eBay?
Thats exactly what they're doing, they tried and were sued for the 'Looks identical but half the price' ! Just a shame that instead of copying others brand identity they don't also try and copy the quality of other brandsNew Do you think Bluesky will be taking the Aldi / Lidal approach, as in, 'looks the same, but half the price'?
I don't think we should be comparing a supermarket and buying cheap food to a pampering treatment which is a luxury, not a necessity. That's one of the trends in the last few years I actually find quite frustrating! We offer a luxury service and I think whilst we want to encourage as many people as possible to use our services we still need to be seen as a luxury, as a bit of pampering otherwise both our actual and our perceived value is reduced is it not? I don't want the type of clients who think I should be offering my services for as small a figure as they can find, I want clients to feel valued, relaxed and special and to appreciate that I have crated that experience for them, quite honestly!Look at how Aldi 'upped' their game, especially this Christmas with their clever advertising campaign.
Aldi are now opening stores all over, including affluent areas such as Chelsea.
I don't think the other supermarkets saw that coming!
Exactly. Our time is our most valuable thing that we have to give yet I don't think many self employed people, those who have no business experience, actually realise this sadly. Our product cost per service is small, and when we start comparing quality products to cheap copy cat ones the difference is literally just pennies. It's ridiculous to buy cheap when by increasing your cost by just £1 to the client will more than adequately cover the difference in cost per service and will in turn increase your profit! So simple yet so many just don't seem able to grasp itThe main cost of a nail service is surely the labour cost, so will much to be saved/gained, by switching to a cheaper, less known brand?
Good for you, I'm not bothered by the benebrows idea it's only fuelling the brow fire making it a more popular treatment, people won't necessarily get it done there when they're in house of Fraser or whatever buying their bits but it will get people thinking 'is like to try that I'll ask so and so when I get my nails done/hair done/legs waxed whatever when I'm at the salon next about that' xI offer free makeovers. Sold £200 yesterday on the back of it
Hi. The Bluesky Diploma and Certificate qualification are valid for insurance purposes and are fully accredited by the Beauty Guild.And which insurance will support it?
Hi. The Diploma qualifies nail techs to use Bluesky gel polish professionally. The course is comprehensive and nail techs can also use other brands if they wish. Only Bluesky polishes are used on the courses, and students get a reduction on their first order from our online shop to help them set up in business.That it doesn't make much sense. What does the diploma get you when you are already buying the stuff on Facebook or eBay?
We use Bluesky cuticle oil, remover, and primer as well as gel polish for the course, including a matte finish. We have no intention of copying CND, Bluesky gel polish courses are very much our own. All products have MSDS which we also take students through so that they can explain the safety facts to clients if required. Our teachers are professionals and have been training nail techs in the beauty industry for at least 15 years.This is their course where all their support products such as remover, dehydrator etc are CND!!! Wonder where they're buying that?! They really ought to be concentrating on making their products as safe as possible and also finding their own brand identity instead of copying everything CND does
Thanks Surf Girl from Blackwood - love the Valleys!Brilliant bout time
Hi. The Diploma qualifies nail techs to use Bluesky gel polish professionally. The course is comprehensive and nail techs can also use other brands if they wish. Only Bluesky polishes are used on the courses, and students get a reduction on their first order from our online shop to help them set up in business.
We use Bluesky cuticle oil, remover, and primer as well as gel polish for the course, including a matte finish. We have no intention of copying CND, Bluesky gel polish courses are very much our own. All products have MSDS which we also take students through so that they can explain the safety facts to clients if required. Our teachers are professionals and have been training nail techs in the beauty industry for at least 15 years.
We have no intention of copying CND, Bluesky gel polish courses are very much our own.
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