What are the top skin care brands to use?

[brunettebeauty]

does any one know what the best skin care brand to use is or are. i was thinking of using dermalogica for facial clients. also im just starting out in the industry so how much should i charge for facials using dermalogica or elemis etc.

also could i charge more for a luxery facial where i would use specialised products to help with things like pigmentation, acne, ageing, firmness and lines etc.

 

[neet-neet]

i only use captails own brand for my facial as i find that most of my clients wont pay over twenty pounds for a facial. One of my clients had a facial in a salon and paid £45 pounds she eneding up with a reaction.

 

[fozzyo]

You should charge the market rate for a treatment. If you start with "i'm newly qualified so will charge less", when and how do you decide to put your prices up? And how will you explain this to clients?

It is very hard to increase prices once they have been set!

Which range to use? Dermalogica, Susan Molyneux, Eve Taylor, Decleor, Collin, Swiss Dermyl, Environ, Elemis ... there are a lot to choose from. And you need to find the range that you are most comfortable using ... so you need to go and get treatments with different products to see what works for you, and you need to talk to each company. Can you afford their account opening order level, how many other people in your area are using the products etc.

Can you charge more for a results driven facial, all depends on the products and tools required for that treatment.

Mat

 

[BABSann]

i only use captails own brand for my facial as i find that most of my clients wont pay over twenty pounds for a facial. One of my clients had a facial in a salon and paid £45 pounds she eneding up with a reaction.

Clients will and do pay more for a quality facial using quality products.We used Darphin in my last salon and these were roughly £35 and went up in price for the Haute Couture,we did lots of facials as well.I think generally people would think £20 for a facial isn't much so cant be that good.Im not saying your facials aren't very good though so please dont think I am,more clients perception of the treatment and products
I find if you believe in your products and know about them then they are easy to sell regarding treatments and retail.I dont mean to be rude but I just could not sell Capitals own brand.They dont offer any advanced training for their products have no sales hype or commercial advertising and clients have mostly never heard of them which is why I think you feel your clients wont spend over £20.
Clients reacting to a facial could be down to the therapist not using the correct product for the skin type or could be bad luck.Its not usual though.
Regarding what prices to charge(ref the poster of the thread)this would all be covered along with training when you took on your professional range.
I would do lots of research and possibly attend the next trade show where you can talk to the various people and see what you find affordable and best for your needs.HTH

 

[BodyBelissima]

I have to agree with Babsann on this one, when you look at a price list you're looking for the quality of a treatment you wouldn't go to Urban retreat or sanctury and expect to pay £20.00 for a facial, but when you're paying more you want the best quality and the best products!
my advise would be really do your research and take your time to find the products you LOVE!

 

[Martin Duffy]

Amongst the top skin care brands that you might want to look at are Decleor (which is what I use), Darphin, Elemis, Guinot, Sothy's, Collin, Matis, Environ, Dermalogica & so forth. Personally I'm a bit of a skincare snob & tend to only like French skincare!

Although you can get cheaper ranges, a good skincare house will offer a good range of face & body products & treatments with free training. Often a cheaper product range won't offer a full range of products or treatments, and you'll find yourself having to find lip balms, body wraps & so forth from other companies to supplement these gaps.

As to the other comment about £20 facials - in my experience there are very few places where you couldn't command a good price for a well-performed professional facial using decent products. I charge £47 for my standard facial & most months I am doing about 25 facials as a minimum. I'm also in Sussex - whereabouts are you? Are you sure your clients won't pay more than £20, or is that just what you personally believe?

As Babsann says, the reaction is more than likely the error of the therapist or pure bad luck, as I have yet to get a skin reaction with a high-end product range.

I personally would rather cut off my hands than use a cheap "salon system" style skincare range, and wouldn't put it on my hands, let alone my face!

 

[neet-neet]

i would like to charge more for my facial but i have just started out and feel that my clients woudnt pay that much as i am living in newhaven and there doent seem to be a call for many facials. I have done some training with dermologica about a year ago and enjoyed the quality in their products but i cant afford to buy lots of expensive products which i feel they may just sit on the shelf. However what companys would you recomend ? may be they can send me some free samples.

 

[Martin Duffy]

i would like to charge more for my facial but i have just started out and feel that my clients woudnt pay that much as i am living in newhaven and there doent seem to be a call for many facials. I have done some training with dermologica about a year ago and enjoyed the quality in their products but i cant afford to buy lots of expensive products which i feel they may just sit on the shelf. However what companys would you recomend ? may be they can send me some free samples.

Are you salon based? If not this will affect which brands will & won't allow you an account.

Before I had my current salon I rented a room in a salon in the same town, and there they had a rather unknown skincare range. The net result was very low retail sales & only a handful of facials a month - from this one could easily have deduced that there was no call for facials. However, when I set up I took out a loan to take on Decleor, which was an investment of considerable money, but I am now doing loads of facials & selling between £700 & £1,000 of Decleor products most months, sometimes more, more tha recouping the outlay.

I think part of the problem is not that there isn't a call for facials but one's own self-belief that there isn't. If you take on good quality products from a reputable company that offers excellent training & support, and you personally love the treatments & products, there will always be a market. I am always promoting facials, suggesting people try them for relaxation, for their dry skin, for their concerns over their ageing skin etc etc, and as a result I am doing more facials than ever!

 

[neet-neet]

i have just started to work from home so cant afford to invest a huge amount on products. would you know if i was to speak to a well known skin company are they likely to consider training me, in their products. Or is it a perk from working in a salon before they would train you ?

 

[persianista]

I have to agree with Martin, in that poor products mean few facials. Your assertion that people won't pay more than 20 quid for a facial is plain wrong. Ours start at 46.50.

Sussex is not a poor area. I would conclude that you have decided for your clients that they wont pay, so you won't change what you are using on that basis.

Working from home does limit you with ranges. Decleor and dermalogica, elemis and matis will not supply to single operator home salons. That still leaves quite a selection to look at.

You cannot expect to be taken seriously as a facialist or build a facial clientele using cheap generic products.

 

[bombini]

I have to agree with Martin, in that poor products mean few facials. Your assertion that people won't pay more than 20 quid for a facial is plain wrong. Ours start at 46.50.

Sussex is not a poor area. I would conclude that you have decided for your clients that they wont pay, so you won't change what you are using on that basis.

Working from home does limit you with ranges. Decleor and dermalogica, elemis and matis will not supply to single operator home salons. That still leaves quite a selection to look at.

You cannot expect to be taken seriously as a facialist or build a facial clientele using cheap generic products.

Dermalogica definetely supply home salons as im one of them :biggrin:

I agree about using cheap products and charging low prices. Its not going to get you very far. Its worth bearing in mind a lot of colleges that use well known ranges charge about £10-£15 for a facial with trainee therapists. I would rather go for that than pay an extra £10 for a poor quality facial range.

Do you not subscribe to any of the trade magazines they have loads of skincare ranges featured ? What about ranges used at college or ones you have had facials with before ?

 

[nails for u]

puramed skincare has a facial peel range glycolic ,salycilic,and lactic its ingrdients are medical grade they have a really effective retail range glycolic cleansers aha/bha cleansers retinol and vitamin c serum there products are regulated by the fda and gmc so they are proven effective i always look at ingredients in skincare if you do a bit of research into the application of chirally,chirality and chirall correct ingredients in skincare it sounds a bit complicated but its bascically the science of how skincare works (transdermal )qualities etc i do and have however used other skincare ranges over the years clarins decleor guinot and believe all skincare ranges have a different appeal to the client as well as the therapist and a selection of facial treatments including introducing treatment products such as glycolic treatments as well as relaxing facials aromathereapy principles also micro dermabrasion laser skin rejuvanationetc however i think ultimatley if you get the results sell the retail please the clients who cares what the salon down the road uses if the range your using dosnt tick theese boxes be radical and different to everyone else and choose a different sort of skincare range it worked for me

 

[christine.t]

its Eve Taylor all the way for me!!

 

[Gita]

You should charge the market rate for a treatment. If you start with "i'm newly qualified so will charge less", when and how do you decide to put your prices up? And how will you explain this to clients?

It is very hard to increase prices once they have been set!

Which range to use? Dermalogica, Susan Molyneux, Eve Taylor, Decleor, Collin, Swiss Dermyl, Environ, Elemis ... there are a lot to choose from. And you need to find the range that you are most comfortable using ... so you need to go and get treatments with different products to see what works for you, and you need to talk to each company. Can you afford their account opening order level, how many other people in your area are using the products etc.

Can you charge more for a results driven facial, all depends on the products and tools required for that treatment.

Mat

Hi! I was reading your "answer ' about the products, I do believe you have some experience with them. ...
Basically I am bit new in the business, but I want to do my best in it. At the moment we having Dermalogica ,but i am finding it too harsh and dying the skin. I wish to offer my clients the best products( I am not worried about expenses) ,but looking for something effective but the same time- effective product to deal with different skin conditions.
Please,is there anyone who could advice me? Or even help me to find the way to find out about the products?
Thanks!

 

[squidgernetball]

@Gita the post you're commenting on is from about 5 years ago.

There are a lot of opinions on skincare - we all use what we consider to be the best products.

What's your set up - salon/home/room rental.

What's your budget?

What's your target market?

And so on x

 

[Gita]

Hi, squidgernetball,
I am new in this system And also in beauty business.
Basically, we have lovely hairdresser salon in North West London, bur few years ago we opened a beauty within the hair. There where some different therapists, for couple years we were renting rooms to some therapists until we realise d that this beauty business doesn't work. Again we tried to run but as we didn't know nothing about beauty we found it difficult. Than I took short course nvq l3, very intensive and very overall, i have to study myself a lot. At the moment we have Dermalogica, but I feel is drying the skin at is too harsh. next four days I will have Dermalogica training, i might been using just wrong products, but anyway, i feel I want to bring some more natural, organic , smoother brand. I was thinking about Elemis or Declor or environ... But got no idea which one. Elemis I think is most popular, about the other two just heard yesterday. I havent much friends to ask for advice.
Budget i don't really mind as long as if I find the best product. Maybe there is some other ways how to search for actualities in beauty industry?
Anyway, thanks for any support!!

 

[Martin Duffy]

The best way is to e-mail or phone the UK suppliers for the skincare companies you are most interested in, and they should send out a rep who will talk you through the brand etc. That way you will not only find out about the brand and its philosophy, but you will also get an insight into their customer relations, which is equally important!

 

[Gita]

Thanks Martin for your sugestion. But still, could you please tell me what products/ brands are u using in your beauty place??
Thank you again!

 

[squidgernetball]

To open an account with Dermalogica is quite a lot of money and many people really rate their products. I'd wait until you've done some training with them before you decide.

Opening a new skincare account can run into several thousands of pounds.

Make sure Dermalogica definitely isn't for you before you go any further.

Vic x

 

[Gita]

Thanks Vic fir your help! I an going today for 2nd day(out of four) in Dermalogica training, sounds really good products.
But still maybe its just me with my virgin face- I am not putting much on it, so after Dermalogica facial I've felt heavy, too much on my face, eyes were tearing... At least it didnt dry out mu skin this time. At home i use Elemis, i feel its so nice, so light and moisturising, maybe its just me as my face not used to products..??
Thank you for your time and advice!!
Gita.