I can see this from all angles...I have a hair salon with 6 staff who I have to pay regardless whether they are busy or not. .I have used groupon twice in two years. . I done this knowing full well I would not make any money from it. ..but the customer retention and the retail sales rocketed and I still have 80% of the customers to this day. .Mondays we have mythic Monday. ..a L'oreal conditioning treatment, cut and blow dry for £15... The salon is fully booked weeks in advance. .I am slowly watching the other hair salons fail and shut around me.. There are more hair and beauty salons around than I have ever seen before and not only that the stylists that work from home or are mobile also kill the highstreet salons....I am not a hairdresser either I just own one.
I was in the process of opening up a beauty salon next to my hairdressers which would be specialising in CACI, environ skin care and Jane Iredale make up....but I made a decision a few weeks ago to cut my losses and move it to my home. ..I then have no overheads, no staff issues, no HMRC payments, high rents etc and I can work when it suits me......would I be charging 7.50 for eyelash extensions? ? No. ..purely because I would be competing with too many others around me... so for me personally I need to offer something different and more upmarket to gain the loyal clientele that will spend the money. One hour advanced treatment for £80 or one hour eyelash extensions for £8....hmmmm.......no disrespect to all you fabulous therapists. ...I just don't have the motivation for eyelashes or waxing.... there is no money to be made there. .
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