Self Promotion ... ever tried it??

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geeg

Judge Gigi-Honorary Geek
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I have been asked to post this as a seperate thread. It was my reply in sassy's thread about standards. If you've read it before .. ignor. If you haven't then you may pick up some ideas. x

If I were starting out today in the nail business, and wanting to attract the people who have high standards and appreciate quality, here is what I would do. I would have a card or literature printed that said this:


I am a nail technician of quality and excellence.
I am well educated and skilled at my job.
I do nails that are beautiful and long lasting.
I specialise in making nails that look real and naturally your own …
I do not make nails that look false and unnatural.
I practise good sanitation and work safely always.
I guarantee the health and beauty of your natural nails at all times.

If you are a person that appreciates quality and professionalism from your nail artist then please call Gigi Rouse on 123 456 7890[/FONT]
[/I]

What I would not do is ‘flog a dead horse’ and spend hours explaining to clients, that may or may not care, about products, chemicals, lack of education of other nail techs, lack of standards of other nail techs … bla bla bla.


What I would not do is spend my time constantly worrying about the lack of standards in others; the lack of skill of others; the NSS down the road; the ‘kitchen mafia’ or ‘ironing board brigade’ who ‘play’ around doing nails they are satisfied with because they know no better; the ladies who DIY with products from Ebay or the local pharmacy.

Forget it and put your energy into attracting the clients YOU want.

Apart from a very few persons who might, it is YOU who should blow your own trumpet and then the hardest part ….

None of us can expect peoples respect .. it must be earned by our example.

You’d better to be able to deliver and over-deliver on your promises.

As to education standards … it is simply impossible to MAKE people’s skills or education standard … why? … because, unfortunately what gets in the way are the people.

People are not machines. We see with different eyes and one person’s perfect nail is not another’s. One person’s idea of what is adequate hygiene is not another’s. One person’s teaching skills are better than another’s etc. It is possible to write the standards or what we want to see as the standards, but it is impossible to implement it.

In my many years experience in dealing with colleges I found that they will take whoever they can get to teach nails for one simple reason. They have a demand for nail classes and they want the money filling them will generate. The nail tech down the road will do (good or bad and with or without a teaching certificate) … and by the way, a teaching certificate does not make one a great teacher!!! Great teachers are BORN not made. It is the luck of the draw what ever college you attend.

Greed is also one of the reasons we face the challenges we face today as nail technicians. So many nail distributors will sell their products to anyone at all, trained or untrained … and to me that is one of the main reasons we are seeing what we are seeing; greed, pure and simple.

Products would not be readily available if the people who distribute them were behaving with integrity and not grabbing at every opportunity to sell products to all and sundry.
 
Top tips Geeg thank you:hug:
 
Great advice geeg, i too have stopped worrying about my 'home learn argos tech' competition and just got on with my own business. It works! xx
 
Thanks Geeg - would do alot of some good to keep coming back to this every now and again too!
 
...and to say all those things you have to believe them...and be true to yourself.


Fantastic xxx
 
That's what I mean when I say ....

If you're going to say it ... you have to be able to deliver on it!!
 
That's what I mean when I say ....

If you're going to say it ... you have to be able to deliver on it!!

This is so so true, and it is my mission this year to be able to do just that. I have areas that I know I am weaker with and this is my time to crack them!

I am going to work work work with Mandini until I am 100% sure that I can deliver all that you listed and then I am going to make this profession work for me.

Excellent advise Gigi :hug:
 
Great advice as always geeg.

I have felt in the past that I was selling myself a little short, but made the decision to 'rise' above the norm, I don't worry to much about tech near me, I'm aiming at the long term and carving out my own reputation.
I'm lucky that my educator is as encouraging about business as she is about nails !!

xx
 
That is great Gigi.

I feel like Frank Sinatra - this is going to be my comeback year LOL - I have seen my business dwindle before my eyes over the last 18 months and I need to be much more proactive.
 
I do recall this from the other thread. I think I'm going to print this out, blow it up, frame it and pop it on the wall to remind myself!!

Okay, only kidding:lol: . Thanks for the thread.
 
Believing in yourself and knowing that you are good at what you do is the key here.

It is not a matter of conceit or bragging. Just a quiet confidence that you can do what you say you can do. That you can do exactly 'what it says on the tin' so to speak.

There are (despite what some think) lots of people out there who want quality and excellence and are willing to pay for it. But if you never let them know that it is YOU who can give it to them how can they??
 
Thanks Gigi :hug:
 
Believing in yourself and knowing that you are good at what you do is the key here.

I have a lot more hard graft to put in before this statement applies to me really,i believe in myself 100%, i just have become great at what i do.

But so what ? Who cares if if takes me two or even five years,i will say it when i truly mean it,when i have a great knowledge and i have furthered technicall skill.

I have a long road ahead of me,full of learning,practising,time money and sheer determination.(And probably tears)

That would put some off,those who want to earn quick and do OK nails,not me I'm ready for the challenge !

For my future,i will take your advise on board,and keep aiming higher,thankyou x
 
I have a lot more hard graft to put in before this statement applies to me really,i believe in myself 100%, i just have become great at what i do.

But so what ? Who cares if if takes me two or even five years,i will say it when i truly mean it,when i have a great knowledge and i have furthered technicall skill.

I have a long road ahead of me,full of learning,practising,time money and sheer determination.(And probably tears)

That would put some off,those who want to earn quick and do OK nails,not me I'm ready for the challenge !

For my future,i will take your advise on board,and keep aiming higher,thankyou x

I totally agree with you here Becki, I feel exactly the same way as you do.

I often look at things that i have done and think I can do better than that or I'm not happy with that. I think this is where I can learn because I am noticing where I am going wrong.

Thanks Gigi, as always wise words that have giving me determination and encouragement to do well.

Teri x:hug:
 
Well try not to be so critical of your work that you NEVER feel you are good enough. It is good to strive for perfection but I have known many nail techs who have held themselves back for years thinking they are not good enough when in fact hey are much better than average.

We all have off days.

None of us does perfect nails ALL of the time.

But if you are nearly always happy with what you have produced, you can start tooting your own horn!!
 
None of us does perfect nails ALL of the time.

Do you mean not even YOU gigi...?? :D :D :D :D :D :D

thanks for the advice.. :hug:
 
Do you mean not even YOU gigi...?? :D :D :D :D :D :D

thanks for the advice.. :hug:

YES I CAN FALL OFF THAT PEDESTAL ... I'M JUST NOT GOING TO LET ON TO EVERYONE ABOUT IT SO DON'T YOU EITHER OK?
 
YES I CAN FALL OFF THAT PEDESTAL ... I'M JUST NOT GOING TO LET ON TO EVERYONE ABOUT IT SO DON'T YOU EITHER OK?

OMG GEEG! :eek: You have just shouted it to the whole world! Now everbody knows! :lol:
 
YES I CAN FALL OFF THAT PEDESTAL ... I'M JUST NOT GOING TO LET ON TO EVERYONE ABOUT IT SO DON'T YOU EITHER OK?

ok... shhh.... i wont tell if you dont tell.....:wink2:

OMG GEEG! :eek: You have just shouted it to the whole world! Now everbody knows! :lol:

Dam...!!! too late Gigi... im afraid i cant keep your secret any further...!! :irked: :lol: :lol: :lol:
 
But if you are nearly always happy with what you have produced, you can start tooting your own horn!!

Rooty toot tooot! Here I come! :cool:

Such a wise woman, Geeg.

You have a great way of making people feel positive about themselves, what would we do with out you!!:hug:
 

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