Cry Baby Mascara was invented 4 years ago, and we have spent 3 years perfecting the formulation, tools and application before we sold to our first salon. It is a patented, proprietary, one of a kind custom-mixed formula. All ingredients are individually FDA approved.
The beauty of Cry Baby is that, it is, custom-mixed and custom applied by the professional. If the client wants a light, more natural look - they can have it. If they want a more full, glamorous look, they can have it. Either way, it will look and feel like their favorite mascara; only it won't run, smudge or smear - for at least 2 weeks!
It is tailor-made for weddings, events, vacations, or just for women who want the ease of only having to put on mascara twice a month.
When we formally launched at the Cosmoprof North America Trade-show last July 2010, the entire concept of "semi permanent mascara" did not exist. We announced it to the professional beauty world. A few months later, Lashdip arrived. There are a few significant factual differences between Cry Baby and our competitors. Research, development and product formulation, we cannot legally be copied so no one does it like the innovators. We are the original. Imitation is the highest form of flattery. So, Thanks.
We do only sell to licensed professionals. We do require Certification.
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