After reading through 11 pages of a thread started by Emma (who originally had CND in the tile - I'll get to that a little later - Emma you're fine don't worry) - I finally got to the end and realised that it doesn't matter that I don't work for Creative Nail Design (I work for The Hyperion Group and represent CND), it doesn't matter that I don't get paid by CND (get paid by THG) - I am always going to be considered Creative. I find this flattering and I am very proud because this is the brand I love and am (for better of worse) the face of CND in the UK.
To my detriment however, whenever I do ANYTHING no matter what, people automatically put the word Creative along side of me when it is NOT always the case. For example, Judy1999 asked why it said 'New Creative Application' in the magazine (it didn't in the PR and it wasn't sent on CND letterhead) - but editors still take it upon themselves to write the word Creative because of the association with me, which is exactly what Emma thought when she started the 11 page thread with the tile including CND (I think this has now been removed??).
Nailzoo writes a post (although from what I have seen from numerous past posts, CND is not his product choice) but never the less his feelings of 'disgust' are toward Creative and yet this new method -app has absolutely nothing to do with Creative Nail Design - NOTHING! It isn't endorsed by them and never anywhere have I said it was and they are certainly not responsible for the manufacture of this product - nor have I ever said they were - you guys have done the speculation yourselves because (I am sure) it has been me that has written about it and it is me involved with the whole PR campaign!
I guess I must be good with the marketing and PR! My aim was to excite you all - get you all jazzed up for not THE NEW WAY of doing nails, BUT A WAY of doing nails. Now I am getting PM's asking if the Creative Foundation classes are changing due to thisnew method???? Our Foundation Courses are used with Creative Nail Design products - this is a method of application and can easily be done on a Conversion or 121 course for any existing certified nail tek.
I have re-vamped our entire Education structure with the whole focus on it being very clear and very simple and including classes that will help teks long term (with some hugely cool incentives) - to make life easier for YOU the teks - the people out there holding the banner for our industry. I sincerely dislike the snide comments I keep reading about 'of course it will make them money ... bla bla boring bla'... all I can say is, your mind is on money a lot more than mine is - my focus is to look after the Creative teks and anyone who wants to join our family along the way. The last two years have been difficult ... the next two we are going to kick some serious ass and you guys can be along for the ride - or not! No one is making anyone do anything - my heart is in the right place - my Ambassadors come first because it is they ... these brilliant teachers that can help you guys become brilliant nail teks using (IMHO) the best products in the world - so yeh, I guess my aims are high, as they damn well should be - I answer to you the professional nail tek, after all!
It has been written that now 'anyone' will be able to do nails and it will put the professionals out of business - NOT TRUE and why make such a sweeping scary remark? There are teks out there who have all sorts of weird and wonderful ways of doing / applying nails - not THE way, but THEIR way! So quit being so damn negative and enjoy this for it is, a new way to apply L+P (and gel) and place it in the right compartment of your service menu or use it on the right client - the one who sweeps in wanting a full set now 'coz she's going away' - you've never seen her before and chances are, you may never again - use the method here 'because that client doesn't care about what you can really do'.
I would have thought that you would all be excited, thrilled to try and to play with something new. I purposely haven't given you the name etc because I wanted to wait until September so we could LAUNCH it to you at the show. That's what companies do - they find something that excites them and that can potentially make them a few pounds (I certainly won't apologise for that just as I don't expect you guys to apologise for charging £40 a full set when we all know what it really costs in terms of product to do one). Everyone has a role to play and that's what keeps the wheels of industry oiled and turning.
By August 1st, the new Education Folios (yes you heard there are two), the PTE (will explain what that stands for later) - every education hand out (and I mean EVERY), about 10 new classes, new kits and certain new products - we'll be ready to rock and roll for September. I have worked 16 hr days because I am so passionate about this program. By August 10th our Ambassadors will know everything and by the show (all being well)... we will have a major stimulating program that is specifically aimed at helping and being there for you, the professional nail technician.
I have so much more that I want to say but I just can't right now. So please, enjoy the teasing, it's supposed to be fun, not a blood bath of 'selling out' and 'everything that has gone before comes to an end'.
Why?, when the method of application isn't a Creative product, would it suddenly effect our Creative Education and our ways of beautiful application? Our Education program is the area that I am most proud of; the amazing job that Samuel Sweet did allowed me to easily step back in and easily take it to another level. The NEW Creative is on its way and when I get back from the HUGE conference they are having in Las Vegas I will be ready!
Have a lovely rest of the weekend!
Samantha
PS: Since I don't get on here anything like I used to, please PM if you need to - I do keep checking in but the education update has taken priority/precedence over anything else - it's not that I don't care - I just don't have enough hours and the ones I have at home should be for my boys! :!::hug:
To my detriment however, whenever I do ANYTHING no matter what, people automatically put the word Creative along side of me when it is NOT always the case. For example, Judy1999 asked why it said 'New Creative Application' in the magazine (it didn't in the PR and it wasn't sent on CND letterhead) - but editors still take it upon themselves to write the word Creative because of the association with me, which is exactly what Emma thought when she started the 11 page thread with the tile including CND (I think this has now been removed??).
Nailzoo writes a post (although from what I have seen from numerous past posts, CND is not his product choice) but never the less his feelings of 'disgust' are toward Creative and yet this new method -app has absolutely nothing to do with Creative Nail Design - NOTHING! It isn't endorsed by them and never anywhere have I said it was and they are certainly not responsible for the manufacture of this product - nor have I ever said they were - you guys have done the speculation yourselves because (I am sure) it has been me that has written about it and it is me involved with the whole PR campaign!
I guess I must be good with the marketing and PR! My aim was to excite you all - get you all jazzed up for not THE NEW WAY of doing nails, BUT A WAY of doing nails. Now I am getting PM's asking if the Creative Foundation classes are changing due to thisnew method???? Our Foundation Courses are used with Creative Nail Design products - this is a method of application and can easily be done on a Conversion or 121 course for any existing certified nail tek.
I have re-vamped our entire Education structure with the whole focus on it being very clear and very simple and including classes that will help teks long term (with some hugely cool incentives) - to make life easier for YOU the teks - the people out there holding the banner for our industry. I sincerely dislike the snide comments I keep reading about 'of course it will make them money ... bla bla boring bla'... all I can say is, your mind is on money a lot more than mine is - my focus is to look after the Creative teks and anyone who wants to join our family along the way. The last two years have been difficult ... the next two we are going to kick some serious ass and you guys can be along for the ride - or not! No one is making anyone do anything - my heart is in the right place - my Ambassadors come first because it is they ... these brilliant teachers that can help you guys become brilliant nail teks using (IMHO) the best products in the world - so yeh, I guess my aims are high, as they damn well should be - I answer to you the professional nail tek, after all!
It has been written that now 'anyone' will be able to do nails and it will put the professionals out of business - NOT TRUE and why make such a sweeping scary remark? There are teks out there who have all sorts of weird and wonderful ways of doing / applying nails - not THE way, but THEIR way! So quit being so damn negative and enjoy this for it is, a new way to apply L+P (and gel) and place it in the right compartment of your service menu or use it on the right client - the one who sweeps in wanting a full set now 'coz she's going away' - you've never seen her before and chances are, you may never again - use the method here 'because that client doesn't care about what you can really do'.
I would have thought that you would all be excited, thrilled to try and to play with something new. I purposely haven't given you the name etc because I wanted to wait until September so we could LAUNCH it to you at the show. That's what companies do - they find something that excites them and that can potentially make them a few pounds (I certainly won't apologise for that just as I don't expect you guys to apologise for charging £40 a full set when we all know what it really costs in terms of product to do one). Everyone has a role to play and that's what keeps the wheels of industry oiled and turning.
By August 1st, the new Education Folios (yes you heard there are two), the PTE (will explain what that stands for later) - every education hand out (and I mean EVERY), about 10 new classes, new kits and certain new products - we'll be ready to rock and roll for September. I have worked 16 hr days because I am so passionate about this program. By August 10th our Ambassadors will know everything and by the show (all being well)... we will have a major stimulating program that is specifically aimed at helping and being there for you, the professional nail technician.
I have so much more that I want to say but I just can't right now. So please, enjoy the teasing, it's supposed to be fun, not a blood bath of 'selling out' and 'everything that has gone before comes to an end'.
Why?, when the method of application isn't a Creative product, would it suddenly effect our Creative Education and our ways of beautiful application? Our Education program is the area that I am most proud of; the amazing job that Samuel Sweet did allowed me to easily step back in and easily take it to another level. The NEW Creative is on its way and when I get back from the HUGE conference they are having in Las Vegas I will be ready!
Have a lovely rest of the weekend!
Samantha
PS: Since I don't get on here anything like I used to, please PM if you need to - I do keep checking in but the education update has taken priority/precedence over anything else - it's not that I don't care - I just don't have enough hours and the ones I have at home should be for my boys! :!::hug:
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