Quality advice people!! Little Flashing bulb in my head just brought up some things i hadn't thought about.
Im not hugely cheap like half price, im a couple of pounds off waxing, £5-10 off make up, i will re-arrange that actually!!! because make up is a strong point of mine, what was i thinking there!
I am very new to hair styling (although i have had great remarks on it) but feel a lower price than the immediate area salons will reflect my experience, as a customer i feel the price "is" and indication and with my market research questionaiire so do 90% of the people who filled one out, amazing eh?
I think though, because i cannot put 12hr days 7 days a week in, as i have other commitments at moment and a young child who isnt in nursary full time till feb, i will look at upping my prices where i may have held back (before the opening), time is very ,much money too me at moment.
It seems to be true that upping prices at a later date is hard, that put together with my affluent area i live in, and the option of monthly offers (should i need them) and the fact i wont be annoying my clients by messing with my price list every month, has helped me decide to rethink my prices.
I see my competetors price lists and they vary greatly in some treatments like £15 on nails, £10 on pedicures and only £1 on others, so why are they so randomly different? Like people may (now) think "why is her make up price so much higher than her hair when the salon down the road has a higher hair price and a lower make up price" ? see what im getting at?
Do you think its because:
* Some charge higher (than the area average) for things they dont like doing? (heard that before)
* charge less for what they like doing?
* charge more for what they are very good at etc etc
* charge less because they have cheap trade supplies/products?
Appreciate all the help guys. xx