I'm quite busy, but in the last few months I have had about 10 regulars move interstate, it's thrown my whole diary out and I have gaps everywhere. I've even lost a few "cheap clients" to the cheaper salons.
I have bitten the bullet so to speak and am currently doing a full set special at the same price I do infills (plain infills), a full set takes me the same time.
I just don't want to sit on my butt and do nothing.
I'm also working on perfect application with no buffing, my acrylic is smooth enough, (just a final shaping) and a gel seal (faster than Popits).
I bought a new sign for the out the front of the salon (it's metal) and I have made laminated letters which I am going to attach magnetic tape to the back (so I can change the sign as I like).
One thing I am doing is making my specials by appointment only (paid in advance) and the day of the week I am offering specials will change as I see fit.
The specials do not apply on days that are not advertised and they don't apply without paying in advance.
My sign is for drive-by trade, so if they can drive by and see my special, they can call in and pay a their deposit (or it's a no deal).
The worst thing about doing a special is the fact some of those clients don't return (I don't care if i make a certain amount per hour).
Also many people who see a special and book in advance don't turn up (I don't care if they have to pay in advance).
I'm ready for some new personalities in the salon, I've been in the same area for over 20 years. It's time for some new recruits.
In that 20 years there have been another 4 salons open up, so I'm biting the bullet, matching their price on full sets and I'm gonna cut their throats with quality nails and bleed the area dry of potential clients, that in the past could not afford the start-up price with me.
Just to fill some spaces for the time being.
I have bitten the bullet so to speak and am currently doing a full set special at the same price I do infills (plain infills), a full set takes me the same time.
I just don't want to sit on my butt and do nothing.
I'm also working on perfect application with no buffing, my acrylic is smooth enough, (just a final shaping) and a gel seal (faster than Popits).
I bought a new sign for the out the front of the salon (it's metal) and I have made laminated letters which I am going to attach magnetic tape to the back (so I can change the sign as I like).
One thing I am doing is making my specials by appointment only (paid in advance) and the day of the week I am offering specials will change as I see fit.
The specials do not apply on days that are not advertised and they don't apply without paying in advance.
My sign is for drive-by trade, so if they can drive by and see my special, they can call in and pay a their deposit (or it's a no deal).
The worst thing about doing a special is the fact some of those clients don't return (I don't care if i make a certain amount per hour).
Also many people who see a special and book in advance don't turn up (I don't care if they have to pay in advance).
I'm ready for some new personalities in the salon, I've been in the same area for over 20 years. It's time for some new recruits.
In that 20 years there have been another 4 salons open up, so I'm biting the bullet, matching their price on full sets and I'm gonna cut their throats with quality nails and bleed the area dry of potential clients, that in the past could not afford the start-up price with me.
Just to fill some spaces for the time being.